Becuase Disney now owns several other companies, I will be branching out this blog to include facts from those other corportations too. Because, let’s face it, I love Marvel almost as much as I love Disney, amongst others.
So, today’s fact.
When discussing pay with Fox executives, George Lucas forewent higher pay in order to retain merchandising rights and rights to any sequels. This was considered foolhardy at the time, as merchandising had never been hugely profitable. However, owing to the surprise success of Star Wars, George Lucas ended up becoming very rich from those rights.